

London
18 - 19 June 2026
THE #1 MEETING PLACE OF
CULTURE & TECHNOLOGY
SEG3 London offers unparalleled opportunities to connect with global innovators from leading media, entertainment, gaming & sports brands - with the two-day show delivering unmatched insights into the convergence of these industries, and how to deliver next-generation digital products & experiences using emerging tech and platforms.
So whether you work in digital, technology, commercial, brand, strategy, marketing, growth or product, if your role is to shift the needle and drive innovation, SEG3 London is a must attend.
2026 SPEAKERS

Emma Hardie
Executive Commercial & Brand Director

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Glenn Cooper
SVP - Digital Strategy & Audience Development

Helene Jugeut
Director of Film & TV


Kerry Elsdon
SVP - Global Head of Digital Marketing & MarTech

Gray Bright
Hasbro AI Studio, Chief Creative Officer & Founder


Charles Kerr
Gaming, Sports, & Creators Lead


Sara Apaza
Digital Brand Experience Expert for Gaming & Youth

Shelley Macintyre
CEO - Brands & Licensing



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KEY THEMES
SEG3 London focuses on the convergence of fan-driven industries and the shifts in audience behaviour driving change across sport, entertainment and gaming.
Through a two-day programme, the event explores the platforms, technologies and strategies helping brands to innovate, engage fans and remain culturally relevant.

More than just an event.
A movement.
SEG3 London brings together the most innovative minds from sports, entertainment, gaming & emerging technology to collectively shape the future.
SEG3 London combines education with action, delivering top-class content, immersive experiences and curated networking opportunities across the two days.
















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